LDR | | 00000nam u2200205 a 4500 |
001 | | 000000856482 |
005 | | 20220830115805 |
007 | | ta |
008 | | 210503s2022 njua 001 0 eng |
020 | | ▼a 9780135887158 |
040 | | ▼a 211043▼c 211043▼d 211043 |
082 | 04 | ▼a 658.8▼2 22 |
090 | | ▼a 658.8▼b K87m16 |
245 | 00 | ▼a Marketing management /▼c Philip Kotler, Kevin Lane Keller, Alexander Chernev. |
250 | | ▼a 16th ed. |
260 | | ▼a Hoboken, NJ :▼b Pearson Education,▼c 2022. |
300 | | ▼a 605 p. :▼b col. ill. ;▼c 28 cm. |
504 | | ▼a Includes bibliographical references and index. |
650 | 0 | ▼a Marketing▼x Management. |
700 | 1 | ▼a Kotler, Philip. |
700 | 1 | ▼a Keller, Kevin Lane,▼d 1956- |
700 | 1 | ▼a Chernev, Alexander. |